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Friday, 20 September 2013

Q & A - my question about benchmarks and the competition

Said hello from Dave - wouldn't have been the same without his spirit raising its head. No tattoos though sorry, I'm not going there !

Ok my question was stupidly long as I hadn't prepared it and wanted it to be a general overall catch all about the competition and how things stand in relative performance terms.

Have the competition caught up ? Are they at the peak of where their solutions can go ? 
If you do not care about power usage you make the solution bigger and uglier and you burn your face when you make a call

Where is Rogue in terms of your expectations of it when in development. 
Rogue is doing exactly what we thought it would do - there is plenty of headroom we are still very early. 

Are you looking at ways of making benchmarks more effectively reflect the performance in relation ? 
yes the team is working very hard to try to get power consumption into more of these so that you get an actual real performance measure.
To get benchmarks to do what is claimed for them there is a lot of cheating going on - removing complexity, etc. We will be highlighting these cheats very soon

At v low end power is not as important so less good tech can get traction. Over time though as the high end becomes low end then rogue will again come into its own as low end will need OpenGL3, etc so companies will no longer be able to masquerade old tech as new. The day of reckoning will come. 

Per mm and per Mw we are 'by far' the best. QCOM second

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