PowerVR - when 'just good enough' won't do !

Another great license announced today by IMG:

LG Electronics licenses Imagination Technologies' POWERVR graphics IP technologies

Imagination Technologies Group plc (LSE: IMG; "Imagination"), a leader in System-on-Chip Intellectual Property ("SoC IP"), has signed a license agreement with LG Electronics Inc., a leading supplier of solutions for the mobile and consumer markets, for IP cores from Imagination's POWERVR graphics family.

LG Electronics will deploy Imagination's technologies in SoCs targeting mobile and consumer markets.

Under the terms of the licence agreement Imagination receives licence fees and royalty revenues based on shipments of semiconductor products incorporating Imagination's IP.

END

Recently ARM announced LG had licensed the latest Cortex (A15 and A9) cores in an agreement which gave it 'access' to its Mali T-604 graphics. Some analysts, foolishly, saw this as evidence of the growing threat to IMG's graphics dominance.

Yet again though, today's rns proves the top semis/OEMs are well able to differentiate between 'just good enough' and 'best in class' - they cannot risk being left behind in the ultra-fast moving world of smartphones/tablets (sorry Nokia).

Well done IMG !